A first conversation about NIL should feel like a two-way interview. You are learning about the agency as much as the agency is learning about you. A little preparation makes it far more useful.

Bring this information

  • Your school, graduation year and position
  • A link to your highlights, if you have one
  • Your social media accounts and roughly how you use them
  • Any NIL offers or messages you have already received

Bring these questions

  • How are fees structured, and when are they explained in writing?
  • Who will I actually talk to, and how often?
  • How do you check that an opportunity fits my school and state rules?
  • What happens if I want to end the relationship?

For athletes under 18, a parent or guardian should be part of the conversation from the start.

A good agency will welcome these questions. If one doesn't, that tells you something too.